If you are reading this, then we would like to congratulate you on your pending engagement! We have been serving Jacksonville couples since 1928 and appreciate the opportunity to help educate you on diamonds and engagement rings. Underwood’s has three locations in Jacksonville and Ponte Vedra Beach, FL each with a huge selection of loose diamonds, engagement rings and wedding bands in all types of metals and styles. Our stores feature many engagement ring designers with styles that include diamond solitaire engagement rings, diamond halo engagement rings, three-stone diamond engagement rings, antique style engagement rings and custom designed engagement rings.
4.02ct. Cushion Cut Ring
2.86ctw. Asscher Cut Ring
.86ctw. Solitaire Ring
Gottlieb & Sons
Gottlieb & Son
Hearts on Fire
GROW A DIAMOND
I bet you didn’t know diamonds could grow! At Underwood’s we have a trade-in program called “Grow a Diamond.” This means you can buy a diamond today and then trade it in for the amount you paid for it at any time in the future towards something larger. It can be $1 more or $10,000 more, and you can trade it in tomorrow or in twenty years. This applies to solitaire engagement rings, loose diamonds, the center diamond in most engagement rings, diamond solitaire pendants and diamond stud earrings. We like to think that as you get older, your diamonds should get bigger!
Here’s an example of how it works:
• You purchased a pair of 1.00ct. total weight diamond studs last December for $3000 •
• You now want a pair of 1.50ct. total weight diamond studs which are $5900 •
• We give you credit for $3000, taking the 1.00ct. pair back •
• You owe the difference of $2900 •
There is no time limit to this program. Just think, you can get a bigger diamond each year if you wanted! Start your daughter with a small pair of diamond studs and walk her down the aisle at her wedding with 1.00ct. in each ear!
Sign up for our emails for the the latest news and updates!