De Beers Forevermark is the diamond brand from The De Beers Group of Companies, which has a history of diamond expertise spanning more than 125 years. De Beers Forevermark is committed to the unwavering and passionate pursuit of the world’s most beautiful diamonds, brought to you with integrity.

In De Beers Forevermark’s constant pursuit of absolute beauty, every De Beers Forevermark diamond undergoes a journey of rigorous selection. De Beers Forevermark goes beyond the 4Cs in search of only those diamonds that meet its strict standards for quality and beauty.

Protecting Nature’s Treasures

De Beers Forevermark is committed to the preservation of protection of habitats, their species and the wider natural world. Together with external partners, the Group works to maintain high levels of biodiversity in the areas around its diamond mines. For every acre of land the Group uses for mining, it dedicates five acres to conservation.

Responsibly Sourced Diamonds

De Beers Forevermark diamonds come from mines that not only comply with strict political, financial, social and environmental requirements, but also benefit the communities in which they are operating. This ensures that each De Beers Forevermark diamond can be given or worn with pride.

The Mark of Integrity

Less than 1% of the world’s diamonds are worthy of the De Beers Forevermark inscription – the symbol of the De Beers Forevermark promise of beauty, rarity and responsible sourcing. The inscription, which includes the De Beers Forevermark icon and a unique identification number, is 1/5000th the width of a human hair. It is invisible to the naked eye and can only be seen under 50 times magnification. The inscription not only represents the De Beers Forevermark promise, but also allows you to register your diamond in your name.

With its promise of beauty, rarity and responsible sourcing, and the unique inscription as a representation of that promise, a De Beers Forevermark diamond is the ultimate symbol of the emotions and moments that you wish to cherish forever.

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