Discover Roberto Coin at Underwood Jewelers

April 26, 2024
Woman holding back purse with rings on fingers

Of all the designers we carry here at Underwood Jewelers, Roberto Coin holds a special place in our hearts. Discover the history and design philosophy behind the brand, then, learn more about the hidden ruby detail and Venetian Princess collection that our team is enchanted with here in Jacksonville.  

Roberto Cain black and white photograph

Roberto Coin: History and Design Approach

The Roberto Coin brand had its roots in the Roberto Coin company which emerged in 1977 in Vicenza, Italy. Then in 1996, Roberto Coin transitioned from his career in hotel management to become the founding designer of the Roberto Coin brand. He joyfully carries on the tradition of Italian art and craftsmanship. This brand’s story is not just about creating jewelry; it’s about weaving tales of adventure, culture, and innovation into each piece. Roberto Coin himself, driven by an insatiable curiosity for the world’s diverse beauty, embarked on a journey to bring together the old and the new, the timeless and the avant-garde. 

The brand’s signature approach is a testament to the harmony between historical elegance and contemporary design. Every collection tells a story of a unique exploration of beauty, from the zodiac-themed Medallion Charms to the brand’s four-petaled floral motif Love in Verona offerings.  

Roberto Coin’s philosophy centers on the belief that jewelry is not merely an accessory but a form of expression that captures moments of joy and elegance. This vision comes to life through exquisite craftsmanship, where each piece serves as an ode to the joy of discovery and love of beauty. When you wear a Roberto Coin piece, you put on a story that’s waiting to be told, a piece of art ready to adorn the world with its splendor. 

Image of ruby

The Signature Hidden Ruby

One of the quintessential qualities of Roberto Coin’s jewelry is that each design bears a tiny hidden ruby. The designer views it as a small symbol of good wishes to the individual who wears the piece. This gemstone also symbolizes passion and protection, which make it the perfect touch for a special milestone or July birthday present to a special someone. For a glimpse of just some of the hidden rubies you can find in Roberto Coin’s creations, search Instagram for #hiddenruby.  

necklace on boxes with map images

The Allure of the Venetian Princess Collection

The Venetian Princess collection is one of our team’s favorite Roberto Coin lineups here at Underwood Jewelers. Intricate twists are at the heart of this collection, which ranges from medallions and hearts to flowers and stars. The spectrum of styles was designed to suit different personalities from statement makers who gravitate toward the bold flower rings to Italian jewelry enthusiasts who want the everyday elegance embodied in one of the pendant necklaces. Underwood Jewelers is thrilled to offer this collection to jewelry connoisseurs in Jacksonville, Florida, and the surrounding areas.  

Experience Roberto Coin Jewelry at Underwood Jewelers

The best way to experience Roberto Coin jewelry is to stop by one of our two Jacksonville stores or our Ponte Vedra Beach location and browse them in person. We invite you to channel the timeless allure and aesthetic nuances that Roberto Coin’s Italian-inspired designs incarnate.

Roberto Coin, Coin Jewelry

Locations & Hours

san marco store

SAN MARCO


2044 San Marco Blvd.

Jacksonville, FL 32207


Phone:904-441-6284

Corporate Office: 904-398-4363

Fax: 904-398-6082

Hours of Operation


Monday - Friday: 10AM - 5:30PM

Saturday: 10AM - 5PM

ponte vedra beach store

PONTE VEDRA BEACH


330 A1A North, Suite 204

Ponte Vedra Beach, FL 32082


Phone: 904-674-3859

Fax: 904-280-9972

Hours of Operation


Monday - Friday: 10AM - 6PM

Saturday: 10AM - 5PM

avondale store

AVONDALE


3617 St. Johns Avenue

Jacksonville, FL 32205


Phone: 904-441-6598

Fax: 904-387-4836

Hours of Operation


Monday - Friday: 10AM - 5:30PM

Saturday: 10AM - 5PM

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